Should you go social?
FaceBook, Google+, Pinterest, LinkedIn and Twitter are the current big names in social media. The questions small businesses commonly ask: Is it worth while to engage in Social Media, given the time, money and energy that social media marketing may be require? And, what will happen if you don’t?
Social Media is great for nurturing customer relationshipsYou can build your reputation and even highlight current offers!
Everyone knows about FaceBook, but did you know how effective it is if used as a second webpage. Put up all the information about your business. Paid advertising allows you to reach customers according to specific demographics and interests.
Twitter is a great way to connect with new and existing customers. You can easily promote, share and drive word-of-mouth communication about your business.
Google+ Pages are a growth opportunity for small businesses. You can optimise information about your business, timings, address, contact information, pictures and videos. Don’t skimp on it!
Blogs can help you communicate with customers. If you are an ‘expert’ and regularly post timely and relevant information its possible to create loyalty.